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Overview
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I am experienced in global strategies, sales, marketing
and management. Key experience in Asian, European and American markets.
Experience with the telecoms, consumer, automotive and toy markets.
A fully qualified engineer capable of delivering direct engineering input to
all customer meetings thus giving a good and knowledgeable appearance of the
company to the customer base while also generating meaningful feedback for
the company.
Career experience has been in engineering, sales, marketing and management.
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Experience
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1999 –
Sensory
Incorporated Santa Clara, CA, USA.
International Sales & Field Application Engineer
Manufacturers of Low Cost Speech Recognition ICs
and Embedded Software Solutions
Hired
directly by Sensory as the engineering arm of a new international sales
strategy which during the first year doubled the dollar value to that of the
previous year(s). To accomplish this I was involved in the training and
setting up of an international, technically sound sales and engineering
group. Each representative was chosen as a leader in their specific market
area and were yet small enough to remain focused on a product that was
potentially difficult to sell. Selection and training was provided on a
custom basis following evaluations of their countries market areas.
Groups were trained in the RSC, VA and Fluent
technology programming languages, speech and noise signatures, noise and
error handling techniques, nose-free analogue and digital circuit design and
MMIs, given the unique-ness and technical complexity of our products.
Being in a major customer focused position I also
played a major role as to the input to the specification of new product lines
and their functionality thus ensuring the companies road map tracked that of
customer requirements.
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1997–1999
Sequoia
Technology Limited Reading, UK
Field Applications Engineer and Product Marketing Executive
UK Distributors of Niche Semiconductors
My responsibilities included full engineering support
for certain product lines including
that of CommQuest, ISD, Sensory, SiRF Technology and XaQti. Limited
engineering support for other product lines including Benchmarq, Cirrus
Logic, Crystal, Schott, Power Integrations, Xicor, Sanyo, Sharp, IBM, and
IMP. Full support mean’t liason
between the US manufacturer and Sequoia, it also included engineering
support, the training of sales personnel and generation of the UK marketing
strategy. The other listed product lines took on a more supportive role,
another person would control the line and I was cross trained technically to
offer support in their absence. Other responsibilities included website and
exhibition design.
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1994–1995 Laboratoire
IXL Talence, FRANCE
Researcher
Many methods have been developed for analogue circuit
testing, however many require too many test points and extensive complicated
computation. The size of modern circuits has also meant the ‘bed of nails’
method has become impractical. My responsibility was to research the use of
the pattern recognition capabilities of artificial neural networks to
diagnose faults by associating patterns in test response data.
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1994 Oceantec Liverpool,
UK
Engineer
Part of a two man team upon the deep sea exploration
vessel—’Zealous’. The role being to re-commission the life support systems
and the dive bell units for deep sea operations, part of this time was in the
North Sea.
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Education
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1991 – 1996
Sheffield Hallam University
Sheffield, UK
- Bachelor Degree:
Beng(Hons) Electronic Systems and Information Engineering
(Sandwich Course; Year Three spent in
Bordeaux France)
- BTEC Higher National Diploma:
Engineering (Electronic &
Electrical)
Completed with fourteen merits and
three distinctions, primarily in Power Electronics, Programming,
Microelectronic Systems, Digital Communications, CAE, CAD, Control, and
Project Work.
1989 - 1991
King
George V College
Southport,
UK
King George V College
Scarisbrick New Road, Southport, MERSEYSIDE, UK.
A-Levels: Computer
Studies, Maths (Pure & Applied) & Physics (Syll. B)
G.C.S.E.: English
RSA: Computer
Literacy & information Technology
1984 - 1989
Formby
High School
Formby,
UK
Formby High School
Freshfield Road, Formby, MERSEYSIDE, UK.
G.C.S.E.:
CDT Technology, Computer Studies, Mathematics, Biology,
Chemistry, English Lit., Geography, Physics, Oral Communications
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Professional Memberships
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- The Institute of Incorporated Engineers IIE
- Since 1993
- The Institute of Electronics and Electrical
Incorporated Engineers IEE
- Since 1991
- Member of the Young Members Steering Committee
- ‘98 / ‘99
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Publications
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‘Diagnosis of Multifaults in Analogue Circuits using
Multilayer Perceptrons’
IEE Proc.-Circuits Devices Syst., Vol. 144, Nº. 3, June
1997.
‘GPS for the masses wherever they are hiding…’
Components in Electronics, P6, June 1998.
I have also been acknowledged in a publication for my
assistance. I translated the document from French to English for an IEE
conference. The article was called, ‘New Methods for Determining the Number
of Effective Bits of an A/D Converter Based on Eigendecomposition’.
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Interests
Parachuting and Skydiving
Category 10 skydiver with full FAI International C-Licence. Competitions
entered include British National Championships. I also held the position of
chairman of Sheffield Hallam University Parachute Club for 3 years before
living in France for a year.
Skiing
I am a particularly keen skier (snow). I also enjoy teaching the sport to
beginners and can usually get them to a competent standard quite quickly.
Marine Activities
· Jet Skiing
I enjoy Jet-skiing with my custom built
race jet-ski.
· SCUBA diving
I also hold an advanced diver
qualification for SCUBA diving. With specialty qualifications in Boat, Wreck
and O2 Provider. While in
the USA set up the Dive Club of Silicon Valley.
Motor Sports
I enjoy motor vehicles and am currently modifying a ‘96 Suzuki GSX-R750.
Flying
I currently hold a full FAA private pilots licence (Single Engine Land) and
a class 2 medical (Commercial).
Other Qualifications and
Interests
Mitsubishi Microcontroller Training Course; held at Mitsubishi Hatfield UK,
Oct ‘98
Driving Licences for both motorcycles and Motorcars in both US and UK.
International Sport Parachutists Licence
Interesting
Career Quotes
In September 2000
I was invited to speak at a conference in Hong Kong, the following year my
superior spoke, he had the following to say:
Wed 9/5/2001 6:03 AM
Hey Nick,
Just a quick note to tell
you that everyone in Hong Kong is really impressed with you, your knowledge of
our products, your enthusiasm and humor.
Several people at the
seminar told me that they were looking forward to attending this year again to
hear your speech as it was the best speech at last years - I had a lot to try
and live up to.
Good work, keep it up and
close those deals!
Jeff
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